I'm happy to say the World of Ink Author/Book Tours that we started at Stories for Children Publishing have been pretty successful. We did two in December and now we have one going on this month as well. Both authors in the Dec. 2010 World of Ink Tours said they had a lot of traffic to their sites, sold a few books and felt they really made a dent in their online presence/social networking. For those who have been wondering if virtual tours help or not, I have to say they do help. But they are only one tool in your marketing plan. I also did a virtual tour last month for my picture book "Babysitting Sugarpaw". I sold a few copies, did a couple of giveaways on mommy blogs, but what I noticed was the traffic to my author site and the emails from schools for visits increased by 15%! That was really nice. I'm currently lining up some visits for the Spring, so I'll have to let you know how those turn out later. Anyway, if you would like to follow a v
Opening a Chapter of Inspiration Served with a Heavy Dose of Reality