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Building Your Author Platform

An author platform is as important to those established as it is to writers not yet published. Many authors know the importance of building a writing platform. However, many new writers are not sure about building a platform because they feel they have nothing to offer. This is not true. There are many reasons why as a writer (established or not yet published) you need to do this. ·          To build a fan base ·          Spread the word about your book(s) ·          Show you’re an expert in your field ·          Helps you find an agent and/or publisher ·          Builds your online presence ·          Proves your ability to promote and sell your book on a national or international level I would love to tell you all you have to do is write and leave promotional and marketing concerns to your publisher, agent and publicist, but those days are gone. There is much more expected from writers, beyond a great manuscript. If you are already published, it’s not too late to build your plat

Founder of JKS Communication, Julie Schoerke on Blog Talk Radio’s World of Ink Network show: The Writing Mama –May 13, 2011

Blog Talk Radio’s World of Ink Network Show: The Writing Mama with hosts VS Grenier, Marsha Casper Cook and J.D. Holiday will be chatting with Julie Schoerke, founder of JKS Communications about marketing, media publicity and radio appearances.  Julie and her company specializes in developing winning promotional strategies integrating traditional and new media for authors and publishers, and in managing comprehensive publicity campaigns. Before specializing in book publicity, Schoerke spent more than 20 years in general Public Relations providing services to the following sectors, which has enabled JKSCommunications to utilize strategic partnerships to enhance book promotion. A public relations expert with more than 20 years experience, Schoerke built her business with a wide variety of corporate clients, high-profile individual clients and events before narrowing her focus to literary publicity. Prior to that, she was a not-for-profit executive. Her clients — authors with Random