Skip to main content

Guest Post Wed: Amazon Optimization Musts


Amazon is designed to help you sell more books. Each product page is packed with features to make it as easy as possible for a customer to buy your book. Here's a few Amazon optimization musts to get your product page looking it's best:

  • Make sure you have a quality looking cover. It should be clear, professional and convey the genre and feel of your book.
  • Have a great product description. This is your sales pitch to potential buyers. What's your book about and why will it benefit them.
  • Collect book reviews. Which book would you buy, one with no customer comments or one with several 5 star reviews?
  • Add tags to your product pages. These are the keywords that will help your book show up in search results.
  • Use Shelfari to add value to your book. Shelfari is owned by Amazon and so directly effects the information that shows on your product page. I'm still new to it but it's definitely worth checking out.
  • Check out the KDP Select program. This is one of the features offered by Amazon that gives you several ways to promote the Kindle edition of your book. For more details see https://kdp.amazon.com/self-publishing/help?topicId=A6KILDRNSCOBA
  • Link your print and Kindle editions. If your book is available in different formats, make sure you link them so that customers have all options clear to them whilst browsing.
  • Sign up for the Amazon Look Inside the Book program. It's free and gives potential customers a sneak peak at your product. Benefits include making your book show up better in search results and allowing for 1-click purchasing.
  • Set up your author page on Author Central. Not only can you personalise the url to the page but you can also feed your latest blog posts and share other information too.

The more information you can supply potential customers with about your book and yourself, the better. 

Jo Linsdell is the author and illustrator of the rhyming children's picture book OUT AND ABOUT AT THE ZOO. Find out more about her at www.JoLinsdell.com

Jo Linsdell writes about Italy, pregnancy and parenting, marketing (She LOVES social media) and the 
writing industry. Linsdell enjoyed writing since she could hold a pen in her hand but officially started 
her writing career in 2006. Since then, Linsdell has worked for numerous clients around the world and 
won a few awards along the way too. Jo Linsdell also published several books including the popular 
'Italian for Tourists' phrasebook.



Out and About at the Zoo
The first book from the 'Out and About' series of rhyming children's picture books was officially released 1st June 2012.

Join in this fun day out and discover different animals at the zoo.
ISBN/EAN13: 1477446591 / 9781477446591
Language: English
Gener: Juvenile Fiction / Stories in Verse
Publisher: Createspace
Author & Illustrator: Jo Linsdell
 

Comments

  1. Author Virginia JenningsJune 20, 2012 at 10:40 PM

    Thanks for the tips Jo! there were a few of these I did not know about :)

    ReplyDelete
    Replies
    1. Jo LinsdellJune 21, 2012 at 4:11 AM

      Thanks for your comment Virginia. Amazon is a goldmine of features but a lot of authors aren't aware of them. Optimizing your product page really does help sales though so it's worth exploring the options available.

      Delete
  2. Jo LinsdellJune 21, 2012 at 4:08 AM

    Thanks for hosting me on your site Virginia. You've been so supportive of my book tour and it's much appreciated.

    ReplyDelete

Post a Comment

Thank you for visiting my blog and for leaving a comment.

Popular posts from this blog

Interview Friday with Author Maggie Lyons

Maggie Lyons was born in Wales and brought up in England before gravitating west to Virginia’s coast. She zigzagged her way through a motley variety of careers from orchestral management to law-firm media relations to academic editing. Writing and editing nonfiction for adults brought plenty of satisfaction but nothing like the magic she discovered in writing fiction and nonfiction for children. Several of her articles, poetry, and a chapter book have been published in the children’s magazines Stories for Children Magazine and knowonder! VS: I want to thank you for being my guest here on The Writing Mama today, Maggie. To get things started can you share what you do to help balance your writing life with your family life? Maggie: Very fortunately for me, I’m retired and my son left the nest some time ago. That doesn’t mean I have no other commitments, of course. In fact, I’m very busy as a freelance editor, but I do have the privilege of being able to control m...
4 comments
Read more

Interview Friday: Author Sands Hetherington

Sands Hetherington credits his son John for being his principal motivator. Sands raised his son as a single parent from the time John was six. He read to him every night during those formative years. He and young John developed the Crosley crocodile character in the series during months of bedtime story give-and-take. Sands majored in history at the University of North Carolina (Chapel Hill) and has an M.F.A. in creative writing and an M.A. in English from UNC-Greensboro. He lives in Greensboro. VS: I want to thank you for being my guest here on The Writing Mama today. To get things started, Sands, what do you do to help balance your writing life with your family life? Sands: Hi Mama and thanks for having me over. Actually, my family life was part of my writing life. I was a single (male) parent of a six-year-old son. We always did bedtime stories. One night John invented a red crocodile named Crosley for an after-lights-out companion. This evolved directly into...
1 comment
Read more

Interview Friday with Author L.R.W. Lee of the Andy Smithson MG Fantasy Series

From an early age L. R. W. Lee knew she wanted to write a children’s book. Her imagination for such a book was cultivated early on as her family didn’t have a lot of money. She and her older brother were encouraged to use their imaginations to entertain themselves. And use them they did – climbing trees and tree forts, using a quilt for a matchbox car city, making puppets and putting on shows, and much more and her creativity and imagination grew. VS: Mr. Lee, I want to thank you for being my guest here on The Writing Mama once again. You recently just released the 2 nd book in our series, which is a great accomplishment. What do you do to help balance your writing life with your family life while writing a series? Lee: I’m spoiled in that regard. I founded, built and sold a multi-million dollar company in January 2012. Since then, I’ve been free to write full time so I don’t face quite the challenges as many authors. I write while everyone is out of the house and ...
1 comment
Read more