Why Do You Need a Book Trailer

Many writers and illustrators ask me, "Is it really important to have a book trailer for my upcoming book?" My answer is "YES!" Book and Event trailers are a lot like movie trailers. They catch viewer interest if done right. I don’t know if you have noticed, but many BIG publishing houses have discovered the importance of book trailers. They believe in them so much that you can catch them as television commercials. Something you didn’t see 20, 10 and even 5 years ago!

Book and event trailers are fast becoming the future in marketing, promotions and school events. Similar to a movie trailer, a book trailer is a marketing tool to assist authors, illustrators and publishers in promoting their work by creating a viral marketing campaign online. You may even have noticed event trailers or home videos making it on the home pages of places such as Yahoo.com. Why is this? Because people are spending more and more time online, and they are looking for entertainment. Who knows, if you do your book or event trailer right, you may reach an audience you might not have been able to reach before from your hometown.

Okay, so now you understand you need a book trailer, but how do you go about making one. Many companies online offer these services. Some of them are publicity firms, your publisher (tradition and self-publishers) may offer this service, you can hire a freelancer/company to make one for you, or if you think you can…do it yourself. There are many online sites that offer software (free or for a small fee) to make trailers.

Here are a few places to check out who offer trailer services. Some are free others charge a small fee. I have worked with them all so I know they are fair and do a good job.

SFC Book & Event Trailers

The thing to keep in mind is a book or event trailer is a low to no cost way to spread the word and create buzz about your book. Trailers are the perfect tool for marketing on your site, social media sites, book review sites, blogs, online magazines, etc.

Stories for Children Publishing will be touring award-winning author VS Grenier and her book, “Babysitting SugarPaw” a picture book about friendship and telling the truth all month long in June 2011.

You can find out more about VS Grenier’s World of Ink Author/Book Tour schedule at http://storiesforchildrenpublishing.com/BabysittingSugarPaw.aspx. There will be giveaways, reviews, interviews, guest posts and more. Make sure to stop by and interact with VS Grenier and the hosts at the different stops by leaving comments and/or questions.
In addition, come listen to Blog Talk Radio’s World of Ink Network show: Stories for Children at http://www.blogtalkradio.com/worldofinknetwork. The hosts VS Grenier, Kris Quinn Chirstopherson and Irene Roth chatted about Grenier’s picture book, writing, the publishing industry and experiences with virtual tours. Grenier will also be sharing writing tips and trials, and tribulations of the writer’s life.

The show will be live June 6, 2011 at 1pm EST (12pm Central, 11am MST, and 10am PST). You can tune in at the World of Ink Network site at http://www.blogtalkradion.com/worldofinknetwork. You can listen/call in at (714) 242-5259. (Note: if you can’t make the show, you can listen on demand at the same link.)

To learn more about the World of Ink Tours visit Stories for Children Publishing at: http://storiesforchildrenpublishing.com

World of Ink Interview with author Judy Snider and Illustrator Cady B. Driver

Judy Snider , Joan’s sister lives in Virginia Beach, Virginia with her husband, Gil, and two silly cats. She is the author of the CWA award-winning children’s picture book, Goldy’s Baby Socks , and on a team of authors of The Scared Purse . The Writing Mama Interview with author Judy Snider VS: What do you do to help balance your writing life with your family life? Judy: It is easier now that my kids are in their 20’s and out of the home. I get up very early, and some of the best writing I do is in a sunny place with a glass of water or coffee and my silly cats nearby. When my oldest was a baby, I took a write-away-course, and would write when he took his naps. Some of my best writing was at a table while I waited in those days for them at parties, video arcades, etc. I work out of my home on projects, so working with my sister on our latest book, and the phone usually did Cady Driver, our illustrator. VS: How long have you been writing? Judy: I wrote my...

Stories That Awaken the Soul: A Journey with Evan McDermott

What if the stories we tell — and the ones we choose to listen to — could change not just our perspective, but our very path in life? In a world where noise often drowns out meaning, returning to the simplicity and depth of authentic storytelling can reconnect us with what truly matters. This week on Language of the Soul , we sit down with Evan McDermott, poet, tarot reader, and host of the Fifth Dimension podcast, for a conversation that feels like sitting by the fire and remembering what it means to be human. Evan’s life and work remind us that the ancient practice of weaving narrative — through myth, poetry, or spiritual exploration — is more than art. It’s a vital act of self-remembering, of reclaiming our agency in a world that often tries to define us by labels, roles, or distractions. Our discussion with Evan touches on many layers: from the dualities of love and tyranny, to how compassion becomes a compass when the outer world feels divided or uncertain. We reflect on how st...

Redefining Purpose Through Life's Trials

Facing the myriad of challenges that life presents, individuals often find themselves searching for meaning and purpose in the eye of the storm. Our latest podcast episode delves into the heart of this human experience, exploring how adversity does not just challenge but also shapes and molds our sense of purpose. The stories shared in this episode are not just narratives of survival; they are testaments to the power of transformation through trials. The episode begins with a deeply personal account of loss and grief from co-hosts Virginia Grenier and myself. The discussion moves beyond mere catharsis, revealing the podcast's role as a beacon of therapy and connection. This connection is further solidified by the importance of community and listener support, which serves as a lifeline for sustaining the platform. The beauty of shared experiences lies in their universality, and our candid conversation sets the stage for the narratives that follow. Our guest's story is a moving...

VS Grenier ~ Award-Winning Author, Speaker & Podcaster

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